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Adding Schema.org markup

Schema.org is a semantic vocabulary of schemas for structured data markup supported by major search engines. In simple words, this on-page markup helps search engines understand the information on web pages and display it in a useful, relevant way.

Top search engines – including Google, Yahoo, Bing, and Yandex – officially recognize this type of markup as preferred, as it helps their search crawlers to index, organize, and display your content. Besides, schema markup creates an enhanced description that is commonly known as a rich snippet, which also provides site visitors with more information about your business.

We have optimized the sites on our platform in accordance with the Schema.org standards, adding the necessary tags and attributes. Now you only need to fill in the required fields in the site settings so that the information starts to display in search results.

Tip: Make sure to set up main meta-tags for your site according to the instructions in the Adding page title and description (meta tags) article.

Adding Schema.org markup



Go to the Settings of the website and proceed to the General info tab:



Scroll down till you see the Business information tab. Here you can add contact phone number or email, name, description and category of your business as well as its location to provide detailed information about your site for the search engines:



Tip: Make sure to open your site for the search engines in order to enter business information. Check the Site indexing article to allow search engines to include your site in the search results.

Fill in the needed fields and click Save for the information to be displayed in the rich snippet of your website in the search results:



Publish the site for the changes to appear live.

Done! You can now preview your site description via Google Rich Results Test.

Important: The changes may not be reflected in the search engines immediately. It may take up to 3-14 days for them to crawl the site and add it to their index. To speed up the process, add the site to the Google Search Console and request indexing.

Turning off auto-generated micro-markup



If you'd prefer to add your own Schema.org markup with the help of the custom code, we recommend that you enable the "Do not generate JSON-LD markup..." option. This toggle allows you to disable the micro-markup generated by our platform so that our tags do not conflict with those you add yourself.

Updated on: 07/14/2024

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