Go to website
SEO & Analytics
Best practices to promote your site and analyze site traffic
SEO is a complex of actions you undertake to promote the site in the search engines. The result of the SEO mainly depends on the time and efforts invested, and it's never actually over. However, with the help of the tools available at Weblium you can set up and maintain all the needed SEO settings for your website.
The search engines look for the information to a query in their index of sites, not the actual sites. Thus, getting into the index is super important for your SEO optimization. Google uses software known as web crawlers that look at web-pages and follow links on those pages to bring data about them back to Google’s servers. You can check more details about how Google Search works and organizes information in this guide. Che
Adding page title and description (meta tags)
Site title and description (meta tags) are HTML tags that give search engines more information about what the page is about. These are displayed on the search results pages in Google, Bing, etc.
Adding Schema.org markup
Schema.org is a semantic vocabulary of schemas for structured data markup supported by major search engines. In simple words, this on-page markup helps search engines understand the information on web pages and display it in a useful, relevant way.
Adding alt-text to the images
Alt-text is the image description that allows search engines to understand the nature or contents of an image. It is not displayed on the live site and is not visible to your visitors. Alt-text can be set up only if the image has been added as a standalone element or as a part of the gallery. It is also generally recommended to add alt-text only to the meaningful images on the site — those which actually relate to the services/ business represented. Adding alt-text to the images Firstly,
Adding a canonical link
A canonical link (rel = canonical element) helps to define a "preferred" page version if certain pages were duplicated. In this case search engines will only crawl and index the specified page version. This tag is also useful if you have a single page accessible by multiple URLs, or different pages with similar content. In this case, Google sees these as duplicate versions of the same page. Google will choose one URL as the canonical version and crawl that, and all other URLs will be considered
"Nofollow" for links
If you add links to some external resources, you may want to disallow search engines to follow them. In this case, you can set up "nofollow" tags for links. "Nofollow" is a signal to search engines that you don’t want to vouch for the content of the page you refer to. This is useful if, for example, you are not entirely sure that the links are trustworthy, or you don't want to redirect traffic from your site to other sources. In this case, be sure to put the "nofollow" tag on the link. This way
Adding H1, H2... tags to the text
H1, H2 and other H-tags help search engines to recognize the headings and subheadings on the site and organize its structure. Heading tags have a top-down hierarchy — there are four tags that you can add to your text in our editor : The H1 heading tag acts as the title of each page — therefore, you should add only one H1 tag per page of your site. The H2 tag is commonly used for subheadings, which can be placed as section titles. The H3 tag is supposed to define the third-level headi
Setting 301 Redirects
The 301 Redirect may be used when you want to send traffic from any outdated URLs on your site to the new page. This option automatically sends site visitors to a different URL than the one they originally typed into their browser or selected from a search engine results page. It also redirects the search engines to crawl and index the newest page. You can set the 301 Redirect within a single site only. For example, you used to have a page with the URL domain.com/services. You deleted it and
Hiding a page from search engines
All Pro sites created on Weblium are set to be indexed by the search engines. However, in case you have a particular page that is not ready yet or there is copy-pasted content which you don’t want to show to the web crawlers and customers, you can manually hide this page from search engines. Hiding a page from search engines Fo
Hiding website from search engines
All Pro sites created on Weblium are set to be indexed by the search engines. However, in case you want to block your website from indexing by search engines and appearing in the search results, you can manually do this in the settings. Hiding website from search engines Firstly, go to the Settings of the website and proceed t
Accessing the sitemap
A sitemap is a list of pages present on your website which you can submit to the search engines. This list serves as a guide for the search engines for better understanding the structure of your website, and ultimately — for easier SEO. Accessing the sitemap We generate the sitemap automatically. To access it, simply add /sitemap.xml to your domain name. For example: https://weblium.com/sitemap.xml The sitemap is being updated according to the new
Adding your site to the Google Search Console
Add your site to Google Search Console (GSC) to be able to track its performance in search, request site indexation and manage different site URLs. Adding your site to the Google Search Console Firsly, go to Google Search Console and click Start Now. A pop-up will appear allowing you to select a verification method. There're two ways of verifying y
Connecting Google Analytics
Google Analytics is a free website analytics service offered by Google that gives you insights into how users find and use your website. You can track events on the site like site visits, bounce rate, average time on pages, etc. With this tool's help, you can monitor the effectiveness of your online marketing strategies as well as the user experience on the site.
Tracking form submission with Google Analytics
You can track the number of times a contact form has been submitted through your website. The statistics will be accessible in your Google Analytics account. Tracking form submission with Google Analytics For that, hover over the needed contact form and click on the "gear" to open its settings: |
Button click tracking
With the help of the button click tracking option you can receive the reports on how many times the visitors of your website click on a certain button. The reports will arrive to your Google Analytics account. Button click tracking To set it up, click on the button itself and then press on the "gear" to open the Button settings: !(https://storage.crisp.chat/users/helpdesk/website/fa84b4d83a50e800/temp
Yandex.Metrica is a web analytics tool that helps you get visual reports and video recordings of user activity, track traffic sources, and evaluate the performance of online and offline advertising. With the help of our tools you can easily integrate your Yandex.Metrica to the website. Step 1. Accessing the tag Sign up or log in the existing account at Yandex.Metrica(https
Connecting Google Tag Manager
Hotjar is a web analytics tool that gives you an in-depth understanding of your site visitors' behavior. With Hotjar, you can create heatmaps, which provide a visual representation of clicks, taps, and scrolling behavior. Follow the instructions below to connect Hotjar to your Weblium site. Step 1. Accessing the Hotjar ID Sign up or log in the existing account at Hotjar(https:
Connecting Facebook Pixel
The Facebook pixel is a code that collects data to help you track conversions from Facebook ads, optimize ads, build targeted audiences for future promotions, and re-market to people who have already taken some action on your website. With the help of our tools, you can integrate your Facebook Pixel to track the activity on the whole site.
Collecting UTM values with a hidden field in a contact form
A hidden field in a contact form allows you to gather UTM parameters from your site visitor's landing URL and send them as a form field response. This will come in useful if you want to track the effectiveness of your advertising campaigns, figure out where the traffic is coming from and what exactly leads people to your website. The hidden field will be invisible on your site. To set it up, follow these steps: Go to the contact form settings to add a hidden field: !(https://storage.cris